Vancouver BC: Seems like everyone is talking about climate change these days and for most its a negative topic. Not however for the marketing team at BC Tourism who have decided to take the brightside approach. "Canada, is one of the few countries that's going to benefit from the global warming phenomena" a spokesman for BC Tourism remarked, who wished to remain anonymous.
According to a recent study and a CBC article, they are correct. Everywhere else a rise in global temperatures could be a disaster. But for sun starved British Columbians, the news is good. "An extra 5 degrees centigrade is going to go down very nicely here. And warmer climates are going to mean we are going to be able to market BC as a summer holiday destination" BC Tourism is planning on making BC the new California and is putting together a 25 year plan to develop and exploit the forthcoming heatwave.
"This is extremely exciting and represents a whole new opportunity for us" the BC Tourism spokesman went on, "Imagine eating a icecream and having it melt in your hands! Imagine it being hot enough to actually warrant taking of your shirt and walking around! Imagine having to see a skin cancer specialist about a mole that changed shape at the end of summer!"
While not everyone in the ministry is convinced this is a good position to take, they agree it's got merit and potential. "2035, is going to be a great summer in Vancouver, and we're counting on those emissions to keep the thermometers heading north"
Subscribe to:
Post Comments (Atom)
Posts
No comments:
Post a Comment